On average parents will spend a whopping£1,407 on their newborn baby in the first month alone, according to supermarket Asda.
New parents face a£9,152 bill during the first twelve months of their new baby’s life, however the first month will be the biggest hit to their wallets. It’s no surprise expectant parents may feel like crying almost as much as their little one as they shop for the mountain of essentials.
To help savvy mums-to be beat this hefty first-month spend, Asda is holding a special Baby Event today (17 January), enabling parents to slash this first-month figure by a massive£900.
A recent survey by Asda reveals that 45% of mums-to-be look to the likes of Victoria Beckham for a steer on what to buy in preparation for their baby, with 33% feeling under pressure to keep up with the celeb baby trends from maternity clothes to the latest must-have buggy. But with this in mind, 72% reveal their main concern is keeping on top of the costs.
With offers on over 90 products throughout Baby Week, new and expectant parents can kit themselves out with all their baby essentials for just over£450, at least 10% cheaper than rival supermarkets, 169% cheaper than high street favourite Mamas and Papas.
Asda shoppers will be able to snap up a multi-recline pushchair, travel cot and car seat for£25 each, cots have been rolled back to just £100 and packs of nappies start from £3.
Source: Asda
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