The Co-operative Group has announced the appointment of Gill Barr as group marketing director, following the departure of Patrick Allen, who left in July last year.
Barr was previously at MasterCard where she recently completed an interim assignment as head of marketing UK and Ireland. Prior to MasterCard, Barr held senior posts at John Lewis, Woolworths, Superdrug, KPMG, Athena and Wickes.
Co-operative Group chief executive, Peter Marks, said: “Over the past few years, we have seen a complete rejuvenation of the Co-operative brand, which has resulted in a doubling of sales, profits and membership. The business now has a significant opportunity to show customers the benefits to them of shopping at all Co-operative businesses.
“I am sure that with her tremendous breadth of experience, Gill Barr will make a significant contribution to the Co-operative Group’s development over the next few years and I am delighted she is joining us at this exciting time for the business.”
Commenting on her appointment, Gill Barr said:“The Co-operative’s recent rejuvenation has established great foundations for the future and I’m looking forward to using my retail and financial services experience to help drive the Group forward.
“The Co-operative has an unrivalled reputation as an ethical business and is excellently placed to respond to consumers’ desire to trade with enterprises which share their values and principles.”
Barr will join the Co-operative Group at the end of January.
Source: The Co-op
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